Pulling Heartstrings

Pulling Heartstrings

You know those commercials that are designed to pull your heartstrings by showing children or animals in need. Like most people I have a really hard time watching those. They are designed, complete with Sara MacLachlan playing in the background, to make us feel guilty...
Fairness Factor

Fairness Factor

Have you heard the one about the two capuchin monkeys? Two capuchin monkeys walk into a bar… Only kidding, the actual story goes like this. Two capuchin monkeys are kept in chambers side by side for the purpose of conducting an experiment, maybe you have seen the...

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